Influencing and Impact Course

Availability: Open Course and In-Company

Why attend?

Imagine being able to influence and persuade people with confidence, clarity and ease. Whether you want to get your team to buy your ideas, persuade your boss to give you a raise or convince a customer that you can provide what they want, then this practical and experiential course is for you. We’ll show you how to use a set of powerful techniques to gain commitment to your ideas and build strong relationships. Within no time you will begin to notice how your ability to influence and persuade others has shifted to the next level.

Who is it for?

People who want to improve their ability to influence, persuade, inspire and communicate with others. Those who find it hard to say ‘No’  when being persuaded by others will also find this course beneficial.

What you will learn

Influencing and persuading versus manipulation

• Key elements of influencing and persuading
• The difference between influencing and persuading
• How behaving ethically reaps rewards

Managing stakeholders

• Creating and maintaining rapport with others
• Understand the part that non-verbal communication plays in persuasion

The psychology and practice of influence

• Recognising your own, and other people’s, thinking styles
• Cialdini’s six elements – scarcity, authority, liking, reciprocity, commitment and consistency, and social proof

How to get your message across persuasively in writing

• Seven secrets of  persuasive written communication
• The power of being clear and succinct

Sunflower Analysis

• Introduction to Sunflower Analysis –  a technique for complex situations
• How to win them over when there are several people, departments or even organizations involved

Styles of persuasion

• Identifying your preferred style of persuasion
• Flexing your style to persuade others

Learning to say ‘no’ to others

• Saying ’no’ and resisting others when appropriate
• How to resist people who are using persuasion techniques on you

How to handle challenging situations

• Why people sometimes resist new ideas
• Strategies and tactics for dealing with ‘difficult’ people
• How to defuse difficult situations where emotions are involved

Benefits to you and your organisation

• Practical techniques for influencing and persuading others
• Build and maintain long-term relationships resulting in sustainable business
• Improved ability and confidence to get buy-in to your ideas in any situation
• Win people over even in complex situations
• Increased awareness of your persuasion style and how you can vary it to achieve great results
• Ability to say ‘no’ to other people without resorting to excuses
• Coming away with a plan to put everything into practice